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Come Back New Innovations Media Event
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The Come Back New Innovations Preview was held onboard Ruby Princess to announce a $450 million investment Princess made to enhance our onboard guest experience. Key media partners were invited to experience the following products:


  • SHARE by Curtis Stone

  • The Princess Luxury Bed

  • Chocolate Journeys

  • The Voice of the Ocean

  • The Salty Dog Gastropub


I created the press kit for the event and managed the development of all event collateral and signage, partnering with Public Relations on the logistics of planning an event onboard a ship during a turn. 



632 total placements*

271M total audience reach*

$2.5M+ EAV*

$0.23 CPM

36+ Media Attendees

*Totals include online, social and press release placements.


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