2010 "Sunny in the City" tour. Speading GFL warmth through a frozen NYC.

 

Ice cubes with bikinis frozen inside were placed in time square directly below the Greater Fort Lauderdale spectacular billboard. Branded SUVs made their way through the city sporting the iconic sunny.org flip flop. All while street teams passed out discounts cards for a Jet Blue flight to Fort Lauderdale.

 

I was live posting on Facebook and Twitter throughout the event.